A few months ago when I was doing a big seeding push for Beacon Street Girls, I was very interested in mommy blogs. Specifically, I was looking for moms with tween age daughters. But, I couldn’t help but explore Dooce when I discovered it. Now, it is one of my favorite reads!
The blog is written by Heather, a stay at home mother of the cutest 2 year old, Leta. She writes about random things in her life, which could be rather boring, but Heather has the most perfect sense of irony, sarcasm and humor.
I don’t have an ounce of anything in common with her or the subject matter. I have told Josh, though, that if I should ever find myself with child (this is definitely not something on our life radar), I want to be a hybrid of Heather and my own mother. My sister, Katie, is expecting a baby in September; I told her this blog should be her parenting manual. In short, I’m a fan of this woman’s policies on life and parenting.
So, because I’m pretty much a lurker on her site, I was hesitant to blog about my fandom. But, yesterday, she wrote about something relateable: word of mouth marketing! So, as the timing is as appropriate as it will ever be, I will take this opportunity to introduce Dooce to all of you.
As far as her word of mouth marketing skills go, I don’t think Heather is as bad as she implies. Sure, it isn’t the most positive product review… and it may not be the most family appropriate… but it isn’t necessarily bad. For example, I’ve never used Cetaphil, but the next time I’m wandering through CVS and I see the Cetaphil bottle, I’ll remember the post. Dooce, has given Cetaphil context for me. That, in my opinion, is a good thing.
Anyway, outside of Heather’s interesting perspective on the consistency of face wash, here’s a selection of favorites from the more recent Dooce posts: