Archive for the 'Josh' Category

the benz

Thursday, May 24th, 2007

As promised… the new car!

jessi+benz

It is a 1983 Mercedes Benz 300 sd turbo diesel. I’ve been told its motor is one of the top 10 motors of the last century… pretty cool eh? So far, I just feel like I’m driving a freight train down the road, but I’m sure I will acclimate… we’re bonding. The next step will be naming her…

experience

Monday, April 23rd, 2007

I’ll admit that I am known in some circles as “Boston’s foremost expert in internet and word-of-mouth marketing.” I try to be modest, but my doting fans can make it very difficult. I think this little comic says it all ;)
word of mouth

economics

Thursday, March 22nd, 2007

Last night, as Josh and I were on our way to a pig vs. pig tasting event at Garden of Eden, Josh asked how much our tickets were.

“Twenty-five dollars, each,” I replied. “And, that includes the wine!”

“Great!” he said. “So, if we drink enough wine tonight, we’ll actually profit!

Ok, Josh. But where and how will you spend your extra, yet already consumed, wine? And he claims to be the logistic and numbers half of our “couple” brain.

mornings

Monday, February 5th, 2007

I’m really intrigued by this article at Yahoo! Finance, “Tapping the Power of Your Morning Routine.”

I am not a morning person

When I sent Josh the link to this article, his response was:

“ick, who wants to do all that?”

So, you see, I also don’t have any positive motivation to be a morning person. When I was in high school, my parents would literally have to keep a spray bottle of water ready to spritz me every morning to get me out of bed. I repeat, not a morning person. I also have never seen the fruits of such labor as alluded to in the article. Mornings have always been a frenzied dash for the door and the earlier I wake up, the more it seems there is to do. So, it just becomes a busier day… not a better controlled day.

Bottom line, I don’t believe these findings. The author brags about his 85% response rate. Of course he has a high response rate! If I were the VP of marketing or PR at any of these companies and I found out my CEO hadn’t responded, I would have gone on the war path! What a great soft PR opportunity! Also, if I were the PR person, or the CEO for that matter, there’s no way in hell I would admit to being a grouch in the mornings… I’m going to give him the answer that looks good. As far as Yahoo Finance is concerned, I’m Ben freakin’ Franklin. Not only am I going to give the answer that looks good, but I’m going to give the answers the journalist wants… the study is awfully leading and I don’t want to be the speed bump that irritates the journalist.

Now, to be fair, this guy never claims the scientific relevancy of his study. But, readers should also keep that in mind. Most importantly, I will keep that in mind. I will continue to sleep till the absolute last possible minute and I will continue to barely catch the bus every morning. I suppose, I may also continue not being the CEO.

how to buy a house

Monday, January 22nd, 2007

I hate my apartment; my apartment sucks. I moved there because I could cut my rent in half and, at the time, I was more than just a little strapped for cash. The savings, though they were much appreciated, did not make up for the fact that I was living in what I liked to call “the crack house.”

Yes… I said WAS. No longer will I ever have to live in fear of being shot down while walking home from work! No longer will I be stirred from a restful slumber by a faulty fire alarm that went off for no reason whatsoever! I will never more have to call the police on drunk and unruly neighbors! At least, I hope.

That’s right… Josh and I have moved. But we didn’t just relocate, we went all out on this one and actually bought a place of our very own! We spent the past several days painting and moving furniture and, now that we are living this new reality, I thought this would be a good time to reflect on the process.

Josh has written about several steps in the process already:

Now, to put my own spin on the process:

  1. The first step is to start browsing; learn which neighborhoods will work for you and get to know the market. Josh and I started online with the Hammond website (by far the best in the Boston area). We would make lists of favorite properties and from that we could glean the most important features of our “ideal” home: 2+ bedrooms, 1.5+ bathrooms, outdoor space, at least 1,000 square feet, plenty of storage and a fairly modern kitchen.
  2. Do your homework! I went out and bought “The 106 Common Mistakes Home Buyers Make (and How to Avoid Them)” by Gary W. Eldred and, like the good little student that I am, read every page, highlighted, earmarked and took notes in the margins. I also began studying the Rosenoff Report. This report is very unique to the Cambridge/Somerville area and is available at several local realtor’s offices every Saturday. It is an approximately 30 page spreadsheet that reports all real estate activity for the past week: properties that are new to the market, properties taken off market, changes to representation and price changes. It also provides all of the major “vitals” of each property: square footage, price per square foot, number of rooms, special features, etc. The Rosenoff Report became my guide to the market, I spent at least an hour a week studying the numbers, comparing properties and learning the market. Learning the numbers, history and trends would help us later on as we began to visit the properties; we would have a sound understanding of what something should be worth according to the market.
  3. Although our search began online and on paper, this will only get you so far in the process. You really need to get out there and see what is available. So we did. We initially kept it very simple. We would take very long walks around the neighborhoods we were interested in (basically, anything close to a Red Line T stop). We learned the street names and paid attention to the areas that looked “homey” and that caught our eye. When you feel like your ready to “take the plunge” and get serious about buying; you should get an Agent. In some markets, you don’t really need one (good friends of mine recently bought a for-sale-by-owner property in Rockford, IL without and agent, which is quite common for that area), but in Boston I think it is necessary.
  4. ALL STAR TEAM: I think this is the most important step. Josh and I were very lucky; we were able to put together a very strong team of people to help us in the home buying process. We couldn’t be happier with their work and service:
  5. Finding the perfect place: As Josh wrote, “We’re moving from renting to owning, a big enough step in its own right, but more importantly we’re moving from a temporary residence in the area to a commitment to stay here.” So, we wanted to find a place to grow into. As I mentioned above, our initial criteria was: 2+ bedrooms, 1.5+ bathrooms, outdoor space, at least 1,000 square feet, plenty of storage and a fairly modern kitchen. What did we end up going with? 2 bedrooms, 1 bath, 980 square feet, old kitchen, outdoor space and basement storage. Lesson learned: BE FLEXIBLE! As we started looking at properties (we saw no less than 30 places), we were able to imagine ourselves outside of our set criteria. We saw 1000+ square feet units that felt tiny and learned that it is more about layout than actual area. We saw beautiful old homes that needed plenty of work and realized an older kitchen could be more of a blank slate than a burden.
  6. Be prepared for speed bumps. About 75% through the process, we thought we found the perfect condo… It was truly beautiful; a quality, high-end gut renovation with a layout over 3 floors, townhouse style. We were out bid in negotiations, though. Total bummer, but we pressed on and learned valuable lessons in the process. Lesson #1: Know what you are paying for. We held hard to our offer price because we knew (given the market at the time) that it wasn’t worth any more, somebody else was willing to overpay. That’s ok, because we knew there were other places out there. Lesson #2: Build a list of backups. After we lost the first place, we had a list of 5 backup properties that we revisited. We didn’t end up with any of these, but that isn’t the point, out backup list got us off our feet back out in the market. Lesson #3: Keep a thick skin. Josh did a much better job at this than I did. My biggest weakness in this process was my tendency for getting emotionally attached. I’ll admit, I cried a few times out of frustration. Don’t let your emotions manage the process…. bad idea.

So, that brings us to today… living out of boxes, eating meals on a picnic blanket in the dining room, learning how to use all of the new appliances… all of which will have to be in a separate post.

From the perspective of young whippersnaPR trying to make her way through the big kid world, this is a major step up! I can’t help be be very proud of Josh and myself for taking such a huge leap :)

22 weeks; 34 posts

Tuesday, November 28th, 2006

You know you’ve neglected your blog for too long when your browser decides it is time to “forget” the saved username and password.

So, I obviously haven’t bought into my own blogging as yoga mantra yet. And, sadly, I can’t even use the excuse that at least I’ve been thinking about it. It still takes effort to keep WhippersnaPR.com in my daily thought process.

I have a new goal, though! I am going to start small and take some advise from Ourisman blogger, senior: At least one post per week! This should be an easy one to tackle. I just looked up the stats and WhipperSnaPR.com has been in operation for 22 weeks and has a total of 34 posts. So far, I am on track.

PR star sightings

Thursday, October 19th, 2006

Josh posted last week about our trip to DC for various reasons and our many fun adventures while there. To add my two cents:

My favorite part was meeting Mr. and Mrs. Matthews. Chris Matthews is cool and all (my bosses first question was, “Does he yell like that in normal conversations?” answer: yep!) but I was more impressed with Kathleen Matthews who was just recently hired as the newest PR star for Marriott International.

Playing the part of WhippersnaPR to perfection, I was literally drooling over myself trying to get two words in with her. She’s a very popular woman. Hell, she’s a newscaster, PR star and moviestar :) Unfortunately, this wasn’t the kind of event where one hands out business cards and my current business cards are actually my boss’ with my name hand written on the back (very appropriate for a whippersnapr, I think). So, sadly, I didn’t get to have any in depth conversations with her where I proved my own potential stardom in 5 words or less.

The sighting was inspiring none-the-less.

on a personal note…

Tuesday, June 27th, 2006

I’m spending the week in San Francisco (Berkeley, to be exact) while I’m in-between jobs and I’m loving every minute of it! On Saturday, Josh and I had lunch with his good friend Julia at Sam’s Cafe in Tiburon and then, on Sunday, we did some wine tasting in Napa. I’m not the biggest fan of California wines… but these weren’t bad. We visited Peju, Beaulieu, V. Sattui, and Elizabeth Spencer; my favorite was the Oakville Cabernet at Elizabeth Spencer.

Last night, I met Josh’s dad, David, for the first time… nerve racking! Josh met my family in IL a few weeks ago, so it was my turn for a little torture. I think things went well. One of my biggest saving graces was that Claire, David’s girlfriend, was from Bloomington, IL; so we were able to bond over stories of growing up in a small town surrounded by corn. I was also able to display my PR “genius” when David asked how I would go about marketing his new travel business. But that was about it, mostly the dinner was awkward… these things always are. I really hope I made a good impression.

Mostly, I’m glad it is done and over with. It felt good to finally be able to breathe once we parted ways :)